Harley-Davidson Sales Manager
Company: Harley-Davidson of Quantico
Location: Dumfries
Posted on: February 1, 2025
Job Description:
We Offer:
- Competitive Pay
- Ongoing professional training
- Excellent benefits package including
- Medical
- Dental
- Vision
- Life, Long Term Disability, Critical Illness, Accident
Insurance
- Legal Shield
- 401(k) and profit-sharing plan with employer match
- Paid Holiday, Sick and Vacation TimeMajor Duties and
Responsibilities1) Sales Department Operations
- Oversee and manage all operations of new and pre-owned
vehicles.
- Ensure sales department contributes acceptable levels of gross
and net profit.
- Ensure sales personnel are well trained, motivated, and
available when needed.
- Determine sales quotas for sales personnel in accordance to
their skill levels.
- Oversee sales, trade-ins, and delivery of all new and used
vehicles.
- Maintain a sales history and/or vehicle history logbook.
- Establish realistic forecasts.
- Initiate and maintain an inventory control system along with
net profit objectives which eliminate the possibility of lower than
anticipated profits.
- Become familiar and efficient with all phases of the computer
system required for sales management.
- Maintain a balanced new unit inventory in proportion to
sales.
- Establish procedures to ensure timely and proper completion of
all paperwork.
- Maintain showroom with a variety of vehicles set-up with
different accessories and paint schemes, displayed in a well-lit
environment which draws customers.
- Maintain clean efficient facilities.2) Customer Service
- Provide prompt, dependable, high quality, vehicle sales to
customers by using current pro-active feature benefit sales
techniques.
- Greet customers immediately, in a courteous and friendly
manner.
- Handle telephone transactions quickly, and courteously.
- Ensure customers are properly qualified for needs, wants, and
ability to buy.
- Institute a feature / benefit selling methodology so that all
customers receive consistent treatment when doing business.
- Ensure cross sales of P&A, financing, general merchandise,
warranties, HOG Dues, insurance products and services.
- Develop and ensure use of a common and consistent quotation
methodology for vehicle sales, trade-ins and purchases.
- Establish and ensure road test, pre-delivery inspection, and
vehicle delivery policies and procedures are followed.
- Handle customer complaints reasonably, showing empathy and a
positive attitude, and demonstrate our commitment to Make Things
Right.3) Management
- Maintain sales follow up programs.
- Maintain budgeted revenue and expense objectives.
- Develop promotional campaigns in conjunction with the parts and
service departments.
- Maintain efficiency reports on sales representatives.
- Provide reports to General Manager and Dealer Principal, as
requested.
- Develop monthly and annual objectives for the department in
collaboration with General Manager and Dealer Principal
- Attend training sessions to keep current with sales department
issues.Supervisory Responsibilities
- Establish departmental work schedule, balancing the workload of
all employees.
- Train Sales Representatives to use consistent and current sales
methodologies.
- Set policies and procedures for sales department.
- Manage employee performance (evaluate and council) and conduct
performance reviews in a timely manner.
- Assist with recruiting, interviewing, hiring, and terminating
employees.
- Maintain records of all employee performance reviews,
disciplinary actions, job promotions, pay adjustments and letters
of recommendation within HRIS management platform.
- Provide training for all sales employees (seminars; workshops;
sales schools, etc.).
Commitments
- Treat all employees and customers fairly, courteously, and with
dignity.
- Model superior customer service behavior for all sales
personnel by maintaining positive relationships with customers,
employees General Manager and owner(s).
- Remain current with all sales department training available
from HD University and attending seminars, workshops, and other
related training programs.
- Be prompt and available for flexible scheduling.
- Be honest and fair in all business dealings.
- Demonstrate an interest in growing the sales business.
- Focus on quality.Qualifications & Job Requirements
- Ten (10) years progressive experience within the sales
department of a motor vehicle dealership.
- Prefer knowledge and experience with sales of Harley-Davidson
Motorcycles, and other products sold by the dealership, or the
demonstrated ability to quickly learn them.Physical Demands
- The noise level in the work environment is occasionally
loud.
- Occasionally requires the ability to balance and push a 900 lb.
motorcycle.Working Conditions
- Is potentially exposed to battery acid, gasoline, chemical
cleaning materials or other toxic materials commonly found in a
motor vehicle service department.
- Occasionally, exposed to exhaust fumes or other airborne
particles.
PIe67c96e1960b-37248-36579302
Keywords: Harley-Davidson of Quantico, Richmond , Harley-Davidson Sales Manager, Executive , Dumfries, Virginia
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