Chief Communications Officer
Company: American Hotel & Lodging Association
Location: Washington
Posted on: February 2, 2025
Job Description:
The AHLA Chief Communications Officer (CCO) serves as a key
member of the AHLA senior leadership team, overseeing all aspects
of AHLA's and the AHLA Foundation's internal and external
communications functions. The CCO is responsible for designing and
implementing a comprehensive communications strategy to elevate
AHLA's visibility, amplify its influence, and drive meaningful
impact, while showcasing a compelling narrative about the
industry's contributions and value. This role requires a dynamic,
strategic leader with expertise in media relations, public affairs
and campaign execution, content creation, and crisis communication,
as well as the ability to manage, mentor and inspire a
high-performing team. This role reports to the President and CEO
and will interact with the Officers and Board of
Directors.Responsibilities:
- Strategic vision setting and organizational leadership.
- Advisor to the CEO and communications liaison to the Officers
and Board of Directors.
- Oversee all aspects of the internal and external communications
functions of AHLA and the AHLA Foundation including: brand
management and brand awareness, media relations, internal and
member communications, campaign strategy, management and execution,
crisis and issues management, association messaging, event
communications, thought leadership, research and polling,
spokesperson training, and social media.
- Establish and implement a comprehensive communications strategy
that aligns with AHLA's mission, vision, and goals and provides
value to its members.
- Design and execute high-impact, creative communications
campaigns with compelling messaging employing earned, paid and
owned media to build favorable perceptions of AHLA and the
hospitality industry and support AHLA's public policy agenda.
- Establish processes to measure the effectiveness of
communications campaigns and activities.
- Oversee the quality and consistency of organizational messages,
and provide ongoing messaging guidance for key stakeholders, both
internally and externally.
- Build and lead a high-performing team to implement tactics and
plans in support of overall communications strategies.
- Alongside AHLA's CEO, serve as a public spokesperson for AHLA,
and when required, for the industry more broadly.
- Work collaboratively across AHLA teams to ensure cohesive
messaging and strategic alignment.
- Partner with the marketing function to ensure timely and
relevant communication to AHLA members.
- Establish strong relationships of trust and confidence with
media, industry influencers, and key stakeholders both internally
and externally.
- Build strong ties with communications leaders at member
companies. Oversee the design and management of internal and
external communication materials, printed publications, press
releases, op-eds, newsletters, thought leadership, speeches, and
online content.
- Manage all vendor/agency/contractor relationships supporting
communications function.
- Oversee the communications budget and ensure that resources are
allocated effectively.Qualifications:
- Senior communications executive with 25+ years of
experience.
- Exceptional written, verbal, and interpersonal communication
skills.
- Strong media relations experience with top-tier national
business media, trade press, and social media outlets, with a
network of established contacts and a record of building
relationships of trust and confidence with the media.
- Proven track record of developing and implementing successful,
multi-channel communications strategies.
- Ability to translate complex industry issues into clear,
compelling messages.
- Ability to make decisions and provide advice and counsel to
senior executives in a fast-paced and complex environment.
- Creative thinker willing to take smart, strategic risks.
- Collaborative leader with experience building, developing, and
inspiring a team of high-performing professionals.
- Experience building, managing and leading teams.
- Highly networked in Washington; politically sophisticated.
- Hill and Agency experience a must, as well as running national
campaigns that drive results.
- Deep experience working with other industry or professional
associations.Benefits:
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Short Term & Long Term Disability
- Training & Development
- Work From Home
- Free Food & SnacksOther:
- Position based in Washington, DC.
- Hybrid schedule - employees work in the office three days per
week (Tuesday - Thursday).
- Moderate to significant travel is required.AHLA is an
equal-opportunity employer. We encourage you to apply even if your
experience is not a 100% match with the position. We are looking
for someone with relevant skills and experience, not a checklist
that exactly matches the job description. We want to help you grow
and in return, you help us grow into a stronger, more inclusive
organization. We celebrate diversity and are committed to creating
an inclusive environment for all employees.EOE
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Keywords: American Hotel & Lodging Association, Richmond , Chief Communications Officer, Executive , Washington, Virginia
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